Digital marketing is basically the process of driving prospective audience to a particular website of a company providing particular services via search engines as Google, Yahoo search or Bing. Through the process, the website need to pop up in the top 5 ranking of search engines which simultaneously acquire positive enquiries thereby getting more businesses. To the matter of fact, digital marketing is a lot more than the above said area which includes, Social media, Facebook ads, E-mail marketing, Blogging, and Video marketing.

As far as this process is concerned, the prime element that is needed is a website or a blog. It is quite hassle free to find out a designer for designing a website provided you need to supplement them with the data, content, and pattern for what is to be included. This costs a minim of $100 only. Apart from this method, there seem to have free tools as well for designing your favorite website on the Internet.

Soon after a great website is been prepared, it is a task so as to make your website come in the first position on Google and other search engines you prefer through various keywords that is prone of searching by the customer lot. When the digital marketing is focused, one of the major thing that need attention is the Keyword selection. Upon selecting wrong keyword, the customer that gets driven into your website also will be a wrong one. Most of the activities in digital marketing is related to the keyword. Once a keyword is selected you need to place it in the title tag, meta description, and create a few contents in relation to the keywords. It is to be taken care of for not confusing Google or any other search engines by stuffing more keywords. And, it is also to be taken care of a prime matter that Google punishes any website that uses the Black hat technique.

After this, the importance of quality Back link collection emerges. To do this, contents of the related use need to be prepared and should be submitted to ezine articles. There are also free blog sites as blogger.com, wordpress.com where such contents need to be submitted. The contents need to be original and informative rather than including marketing elements of any source. It is highly recommended not to copy any of the statements previously used in any other website or blogs.

For completing your required content you can hire Freelance Writers by paying a sum of $3 or $5. On submitting the content from the writer, you can check for its originality by checking it with copyscape.com.

 It is also recommended to submit your website to high quality directory and also bookmarking on a quality basis also counts.  

And further, through Google analystics which is a free tool, if connected to your website, you can check for visitors to your website and from which location so targeted they have come, and if the customers have come via the keywords that you have mentioned already. 

And, if you need a complete knowledge about the entire SEO or Internet marketing processes, it is recommended to enroll with a one week fast track digital marketing course at any of your neighboring reputed Institute which costs a minim of $100 only. Through Google webmaster tool also you can avail a free support about what needs to be done.